The Gloucester Branch of Samaritans is delighted to be working with Gloucester Rugby’s Community Charity, highlighting groups at risk of suicide and encouraging them to reach out to Samaritans.

The WSPD17 video can be seen by clicking below

Joanna Downing, the Samaritan Branch Director said “This is a very innovative piece of work, which is ideal for sharing on social media. We congratulate the work of Gloucester Rugby, it highlights that young people and men under 50 are most at risk, these are often just the people who attend the matches but may be unaware of what Samaritans does”

The video will be sharing their expertise to incorporate skills like building resilience and dealing with difficult thoughts and feelings into the outreach work that the Charity’s does through rugby in the community.

Helen Chu of The Gloucester Rugby Community Charity said: “Our mission is to change the lives of young people through rugby, focusing on being healthy, active, smart and included. Working with Samaritans is a great opportunity for two local organisations to come together on an issue we are both passionate about.”

The announcement has been timed to coincide with World Suicide Prevention Day 2017 WSPD17 on Sunday 10th September. It is hope that by using the combined network of Gloucester Rugby and Samaritans, the video and its message will reach more people

Suicide kills three times more people than road traffic accidents and is the biggest cause of death in young people aged 20-34 and is the biggest killer of men under 50.

Life is tough and anyone can feel overwhelmed. We believe that learning to deal with your emotions is as important as learning to read and write.

This video is part of an ongoing relationship the two organisations are building. Later in the year, Samaritans will be delivering a training programme to community coaches focussing on recognising vulnerable people and listening to them

Anyone can contact Samaritans. Whatever you’re going through, call us for free any time from any phone on 116 123 (this number is FREE to call and will not appear on your phone bill), email, or visit for details of your nearest branch.